Create Ads that touch, Video Dove Watched 6.5 million times in 3 days

Create Ads that touch, Video Dove Watched 6.5 million times in 3 days

dove beauty products just released an ad campaign to make women more confident with their beauty. ads that simply touching it is now popular on you tube. in just three days the ad had been watched by 6.5 million times.when news of this made attendance ad dove real beauty ' sketches ' it already reach more than nine million. as cited female first, so the popularity of the video, to the point that a second video that most watched video after the latest single ' gentleman ', psy.the dove ads featured a number of women who come into a room. in the room there is already a painter sketching a common duty in the police department named gil zamora. women who come are asked to sit on a chair near gil. there is a strip of tira which limit them so that gil and the woman cannot be bertatapan or meet each other face. gil then asked every woman that comes to describe what kind of face shape and their hair in detail. from the explanation that she sketched.in the other scene shown there are a number of others again came into the room. those who come later asked describe the woman they had just seen before. gil back to sketch from descriptions of other people.two sketches were produced gil from every woman in the video is the dove. the first sketch of the depiction itself looks very different from the second sketch. in the second sketch was the result of ' the stranger ', women became more attractive. lack of self described each woman when prompted gil tells the story of his face does not appear to be visible in the second sketch."when i was asked to be part of the movie for it, dove i never imagined how can two different sketches," said gil.according to gil of the women he sketches the image has the wrong self-perception about themselves. the women underestimate the beauty of self they have and it's affecting the lives of the living.based on the record of dove, only 4% of women around the world who call themselves. looking at the results of the research, through the campaigns ' sketches ' real beauty brand that is known for it's product shampoos and soaps tried to invite any woman to have more confidence with natural beauty. (eny/eny) )

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